1) Privacy Policy (Voice AI + Automation – GDPR Ready)
Privacy Policy
Last updated: [Date]
Excell Digital (“we”, “our”, “us”) is a Spain-based provider of AI voice agents, automation systems, and business communication tools operating throughout Europe.
1. Data We Collect
We may collect and process:
Names and contact details
Phone numbers and emails
Voice recordings
AI transcripts
CRM interaction data
Website and chatbot interactions
Marketing engagement data
Data may be collected via:
Voice AI agents
Chatbots
Online forms
CRM integrations
Social media tools
2. Purpose of Processing
We process personal data to:
Deliver automation services
Capture and manage leads
Provide customer communication tools
Maintain service performance
Improve AI systems
Comply with legal obligations
3. Legal Basis
Processing is based on:
Consent
Contractual necessity
Legitimate business interests
Legal compliance
4. Data Sharing
We may share data with:
Infrastructure providers
AI service platforms
CRM systems
Hosting providers
All subprocessors are required to comply with GDPR standards.
5. Data Retention
Data is retained only as long as necessary to fulfill service purposes or legal obligations.
6. Security
We implement technical and organizational safeguards to protect personal data.
7. User Rights
Individuals have the right to:
Access their data
Request correction or deletion
Restrict processing
Data portability
Withdraw consent
Requests may be sent to: [contact email]
8. International Transfers
Where applicable, safeguards are implemented for EU data transfers.
9. Changes
We may update this policy periodically.
2) Cookie Policy (EU Compliant)
Cookie Policy
Our website uses cookies and tracking technologies to:
Ensure functionality
Measure performance
Improve user experience
Support marketing efforts
Types of Cookies
Essential cookies
Analytics cookies
Marketing cookies
Users may accept or reject non-essential cookies through our consent banner.
You may withdraw consent at any time via browser settings or site controls.
3) Data Processing Agreement (DPA – B2B Clients)
Data Processing Agreement (Summary Template)
This DPA governs personal data processing between:
Controller: Client
Processor: Excell Digital
Processor Obligations
Excell Digital shall:
Process data only per client instructions
Maintain confidentiality
Apply appropriate security measures
Assist with GDPR compliance
Notify of breaches without undue delay
Delete or return data upon termination
Subprocessors
Approved infrastructure providers may be used under GDPR safeguards.
Data Subject Rights
Processor will assist Controller in fulfilling user requests.
4) AI & Call Recording Disclosure
AI Interaction Disclosure Notice
Our systems may:
Use artificial intelligence
Record calls
Transcribe conversations
By interacting with our services, users acknowledge:
They may be speaking with an AI system
Calls may be recorded for operational purposes
Clients deploying our systems must ensure lawful disclosure and consent under applicable laws.
5) Refund & Cancellation Policy
Refund and Cancellation Policy
Service fees are defined in client agreements.
Unless otherwise stated:
Setup fees are non-refundable once work begins
Subscription fees are billed in advance
Refunds are discretionary unless required by law
Cancellation requires written notice before renewal
Service access may continue until billing cycle completion.
6) Acceptable Use Policy
Acceptable Use Policy
Clients agree not to use Excell Digital systems for:
Illegal or fraudulent activity
Spam or harassment
Unauthorized data collection
Misleading AI impersonation
Privacy law violations
We reserve the right to suspend or terminate misuse.

